Abstract

This article examines the necessity for creative leaders to adapt their awareness in uncertain contexts. By cultivating transformed awareness and utilizing Deleuze’s concept of “territories,” leaders can navigate complex geopolitical power dynamics. Introducing “negative knowledge” highlights the importance of understanding overlooked aspects in creative education. The main objective is to explore how future creative leaders can enhance their skills through critical thinking, ensuring their actions reflect an awareness of inherent power dynamics. The article suggests that creative education should transcend output quality to address cultural and political implications within “designed cultures” and power structures. Emphasizing the need for heightened awareness, it argues that current creative education overlooks these critical aspects, focusing more on output than on broader contexts. In conclusion, the article advocates for integrating often-overlooked knowledge into design processes, enabling leaders to navigate cultural crises and conflicts of interest effectively. By embracing these perspectives, future leaders can better manage uncertainty and contribute to transformative design in a changing world. An experiment involving a dialogue with an Artificial Intelligence (AI) model (ChatGPT-4o1 Preview) was conducted to apply these concepts practically. This AI-assisted conversation provided insights and strategies, translating theory into actionable steps and enhancing the research’s impact.