Artificial Intelligence and Customer Mobility: Enhancing the Customer Experience

Abstract

Artificial intelligence (AI) and customer mobility are two concepts that can have a massive impact on the future of urban development [1]. AI is a technology used in products to deliver higher value services, such as retirement planning [2]. Connected and Autonomous Vehicles (CAVs), autonomous Personal and Unmanned Aerial Vehicles (PAVs and UAVs), and Mobility-as-a-Service (MaaS) are key enabling technologies that can work towards the goal of achieving a resource-efficient livability paradigm [1]. AI-based mobility must be user-centered technology that understands and satisfies the human user, markets, and society as a whole [1]. AI can be employed as a tool to reform urban landscapes and establish the era of the “smart city” [1]. However, customers still seek interpersonal connections despite the effectiveness of AI and mobile banking (AIMB) services [2]. Therefore, banks need to educate customers on how AI provides value for their financial needs [2]. This study sheds some lights on the AI and customer mobility literature.

Presenters

Ali Dehghan
Assistant Professor, Business Science, University of La Verne, California, United States